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Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students (Design Briefs) | |||||
  | 80% Recommended by our customers. Publisher: Princeton Architectural Press Catalog: Book Release date: 2004-09-09 Media: Paperback Number of pages: 176 Ean: 9781568984483 Book Isbn: 1568984480  Tip: compare prices with similar booksAuthor:
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| amazon.com | Availability: in 24 hours | $21.95 | |
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| Professional Review: |
| The organization of letters on a blank sheet -- or screen -- is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills. Thinking with Type is divided into three sections: letter, text, and grid. Each section begins with an easy-to-grasp essay that reviews historical, technological, and theoretical concepts, and is then followed by a set of practical exercises that bring the material covered to life. Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities (along with some classic no-no's to avoid). |
| User Reviews: |
 Written on December 10, 2007 Summary: sophomoric Low on substance, weak on style, sophomoric in execution. I completely agree with Chengiz ("Glossy, colorful, devoid of substance"). Here are some better books on typography: The Elements of Typographic Sytle (Robert Bringhurst) A Type Primer (John Kane) Anatomy of a Typeface (Alexander Lawson)  Written on November 10, 2007 Summary: Getting into type I'm not a designer or a graphic artist, but I find typography interesting. This book was detailed, but accessible enough for an absolute begginer. Written on October 29, 2007 Summary: Required Reading! This book should be required reading for anyone who uses type! If you thought like I did that graphic design was all about having 'artistic sense', well you'll get a jolt as you read this book that reveals well-articulated design principles. Not only does this book describe how type works, but also shows you how to apply them using numerous beautiful, uncompromising examples. If you are new to graphic design or are looking to understand just what makes those graphic designs you see around you so stunning compared to what you can come up with, you need this book. Make sure to also get the Rockport 'workbooks' about layout, color, etc. to round off your education. Written on October 25, 2007 Summary: Who Knew? Whether or not you've ever kerned, tracked, adjusted leading or anything else even remotely related to looking at a typeface for longer than it took to simply read what it said, this book will surely enlighten you on some level. Nice examples and good historical references in addition to clear and concise definitions. If you're a student of communication design, this is a must.  Written on October 9, 2007 Summary: Glossy, colorful, devoid of substance Ellen Lupton's "Thinking with Type" is a strange book that exists because of itself. It uses different fonts and colors and layout to tell you about different fonts and colors and layout. Even the example text is about itself, and not Lorem Ipsum or some such (for example, "This is Helvetica 9 point" written in Helvetica 9 point). This is about as meta as you can get, a work of reflexive modern art if you will. Think Godel, Lupton, Bach? But it advertises itself as A Critical Guide for Designers, Writers and Editors, which it surely, emphatically, is not. I learned more from the first few pages of Parker's Looking Good in Print -- a fine book every one of whose commandments Lupton manages to violate -- than from this opus of navel-gazing. A few concrete things wrong with it: well, the obvious one is that since every design element in this book exists to show itself, the book as a whole is extremely difficult to read. This is exacerbated by bad Index and Table of Contents... the only reason they exist is because they should (sum ergo sum). The fancy rendering of chapters (of which there are three, yes three; moreover they have monosyllabic titles) and sections add to this weird where-am-I-in-the-text effect. At a graphic design contest level, this might be interesting, but at a "critical guide" level, it is criminal -- worse than type crime. This book suffers from the unpardonable crime of overdesign at any macroscopic level you'd care to think about. Moreover, it simply lacks substance. If a tenth of the time spent typesetting this book had been allocated to actual content, it could have turned out all right. As such, it is full of gloss and color, signifying nothing. |
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| Our price | $21.95 | $19.77 | $16.50 | $16.50 | $19.95 | $16.47 |
| List price | $21.95 | $29.95 | $25.00 | $25.00 | $19.95 | $24.95 |
| Lowest used price | $14.68 | $17.85 | $14.00 | $15.49 | $11.94 | $6.00 |
| Lowest new price | $12.24 | $17.84 | $15.68 | $15.68 | $10.99 | $12.00 |
| Catalog | Book | Book | Book | Book | Book | Book |
| Release date | 2004-09-09 | 2004-10-09 | 2005-05-01 | 2007-05-01 | 2004-08-12 | 2002-11-01 |
| Media | Paperback | Paperback | Paperback | Paperback | Paperback | Paperback |
| Number of pages | 176 | 352 | 208 | 240 | 112 | 160 |
| Ean | 9781568984483 | 9780881792065 | 9781592531257 | 9781592533527 | 9781568984650 | 9781581152500 |
| Book Isbn | 1568984480 | 0881792063 | 1592531253 | 1592533523 | 1568984650 | 1581152507 |
| Upc | - | - | 080665312533 | - | - | - |
| Link to shop* (opens in a new window) | BUY IT NOW* | BUY IT NOW* | BUY IT NOW* | BUY IT NOW* | BUY IT NOW* | BUY IT NOW* |
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